Blog

The “2024 Mobile App Benchmark Report” from RevenueCat’s State of Subscription Apps Report distills key performance metrics and trends across the mobile app industry, leveraging comprehensive data from over 30,000 apps. This report, curated by RevenueCat, is essential for app developers and marketers seeking to benchmark their app’s performance against

Cross-localization is the App Store Optimization (ASO) trick that lets you use more keywords in your App Store title (30 characters), subtitle (30 characters), and keyword field (100 characters). This powerful ASO technique allows you to increase the character space for your app’s metadata by utilizing metadata in different country

App Store Optimization (ASO) is the process of optimizing your mobile app to rank higher in the app store search results, making it easier for users to discover your app and, ultimately, increasing your app downloads. In today’s world, having a mobile app is crucial to reach a wider audience

App indexing is a technique that enables search engines to index the content within the app and display it in the search results of mobile devices. In this blog post, I will dive deep into the concept of app indexing, its benefits, and how it can be used to improve

With the ongoing surge in the mobile app market, optimizing your mobile app’s presence in an app store is crucial to its success. A recent study conducted by W. afesse brings to light how the popularity of an app should considerably influence its app store strategy. Decoding App Popularity in

If promoting a mobile app feels like trying to be heard in a noisy marketplace, then understanding the mechanics of SEO and ASO is akin to acquiring a megaphone. One often underestimated component in this mix is the use of SEO backlinks. Not merely relics of traditional marketing, these digital