{"id":9648,"date":"2024-01-27T08:24:41","date_gmt":"2024-01-27T08:24:41","guid":{"rendered":"https:\/\/outrankapps.com\/?p=9648"},"modified":"2024-02-02T10:01:07","modified_gmt":"2024-02-02T10:01:07","slug":"%e6%87%89%e7%94%a8%e7%a8%8b%e5%ba%8f%e7%b4%a2%e5%bc%95%e6%8c%87%e5%8d%97","status":"publish","type":"post","link":"https:\/\/outrankapps.com\/zh\/%e6%87%89%e7%94%a8%e7%a8%8b%e5%ba%8f%e7%b4%a2%e5%bc%95%e6%8c%87%e5%8d%97\/","title":{"rendered":"App Indexing Guide for 2024"},"content":{"rendered":"<p>\u61c9\u7528\u7d22\u5f15\u662f\u4e00\u7a2e\u4f7f\u641c\u7d22\u5f15\u64ce\u80fd\u5920\u5c0d\u61c9\u7528\u5167\u7684\u5167\u5bb9\u9032\u884c\u7d22\u5f15\u4e26\u5c07\u5176\u986f\u793a\u5728\u79fb\u52d5\u8a2d\u5099\u7684\u641c\u7d22\u7d50\u679c\u4e2d\u7684\u6280\u8853\u3002\u5728\u9019\u7bc7\u535a\u6587\u4e2d\uff0c\u6211\u5c07\u6df1\u5165\u63a2\u8a0e\u61c9\u7528\u7d22\u5f15\u7684\u6982\u5ff5\u3001\u5b83\u7684\u597d\u8655\uff0c\u4ee5\u53ca\u5982\u4f55\u4f7f\u7528\u5b83\u4f86\u6539\u9032 <a href=\"https:\/\/outrankapps.com\/zh\/aso-seo-differences\/\">ASO \u548c SEO<\/a> \u4e00\u500b\u61c9\u7528\u7a0b\u5e8f\u3002<\/p>\n<h2>\u4ec0\u9ebc\u662f\u61c9\u7528\u7d22\u5f15\uff1f<\/h2>\n<p>\u61c9\u7528\u7d22\u5f15\u662f\u5728\u79fb\u52d5\u61c9\u7528\u548c\u641c\u7d22\u5f15\u64ce\u4e4b\u9593\u5efa\u7acb\u6a4b\u6a11\u7684\u904e\u7a0b\uff0c\u5141\u8a31\u61c9\u7528\u5167\u7684\u5167\u5bb9\u88ab\u641c\u7d22\u5f15\u64ce\u6293\u53d6\u548c\u7d22\u5f15\u3002\u901a\u904e\u5be6\u65bd\u61c9\u7528\u7d22\u5f15\uff0c\u79fb\u52d5\u61c9\u7528\u958b\u767c\u8005\u53ef\u4ee5\u8b93\u641c\u7d22\u5f15\u64ce\u76f4\u63a5\u5728\u79fb\u52d5\u8a2d\u5099\u7684\u641c\u7d22\u7d50\u679c\u4e2d\u986f\u793a\u76f8\u95dc\u7684\u61c9\u7528\u5167\u5bb9\u3002\u9019\u6709\u52a9\u65bc\u7528\u6236\u8a2a\u554f\u6240\u9700\u7684\u61c9\u7528\u7a0b\u5e8f\u5167\u5bb9\uff0c\u800c\u7121\u9700\u4ed6\u5011\u6253\u958b\u61c9\u7528\u7a0b\u5e8f\u3002\u901a\u904e\u61c9\u7528\u7d22\u5f15\uff0c\u7528\u6236\u53ef\u4ee5\u5feb\u901f\u8f15\u9b06\u5730\u5728\u61c9\u7528\u4e2d\u627e\u5230\u6240\u9700\u7684\u4fe1\u606f\uff0c\u5f9e\u800c\u589e\u5f37\u4ed6\u5011\u7684\u6574\u9ad4\u641c\u7d22\u9ad4\u9a57\u3002<\/p>\n<p><iframe title=\"\u4ecb\u7d39 Firebase \u61c9\u7528\u7d22\u5f15\" width=\"1170\" height=\"658\" src=\"https:\/\/www.youtube.com\/embed\/C35OSHlTNwA?list=PLs6AluHXaQngE0SJDOExSjR5vzrhAr-hS\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><\/p>\n<h2>App Indexing \u5982\u4f55\u904b\u4f5c\uff1f<\/h2>\n<p>App Indexing \u662f\u901a\u904e\u4f7f\u7528 <a href=\"https:\/\/en.wikipedia.org\/wiki\/Deep_linking\" rel=\"nofollow noopener\" target=\"_blank\">\u6df1\u5c64\u93c8\u63a5<\/a>\uff0c\u5b83\u5141\u8a31\u61c9\u7528\u7a0b\u5e8f\u4e2d\u7684\u7279\u5b9a\u9801\u9762\u6216\u5167\u5bb9\u93c8\u63a5\u5230\u5176\u4ed6\u61c9\u7528\u7a0b\u5e8f\u6216\u7db2\u7ad9\u3002\u8a72\u904e\u7a0b\u6d89\u53ca\u5c07\u6df1\u5c64\u93c8\u63a5\u8207\u6307\u5411\u61c9\u7528\u7a0b\u5e8f\u5167\u5bb9\u7684\u76f8\u61c9\u7db2\u9801\u6216 URL \u76f8\u95dc\u806f\uff0c\u4e26\u4f7f\u9019\u4e9b\u93c8\u63a5\u53ef\u4f9b\u641c\u7d22\u5f15\u64ce\u4f7f\u7528\u3002<\/p>\n<p>\u7576\u7528\u6236\u57f7\u884c\u8207\u61c9\u7528\u7a0b\u5e8f\u5167\u5bb9\u5339\u914d\u7684\u641c\u7d22\u67e5\u8a62\u6642\uff0c\u641c\u7d22\u5f15\u64ce\u6703\u5728\u641c\u7d22\u7d50\u679c\u4e2d\u986f\u793a\u76f8\u95dc\u61c9\u7528\u7a0b\u5e8f\u5167\u5bb9\u4ee5\u53ca\u50b3\u7d71\u7db2\u7d61\u7d50\u679c\u3002\u5982\u679c\u7528\u6236\u9ede\u64ca\u6df1\u5c64\u93c8\u63a5\uff0c\u4ed6\u5011\u5c07\u76f4\u63a5\u8f49\u5230\u61c9\u7528\u7a0b\u5e8f\u5167\u7684\u76f8\u95dc\u5167\u5bb9\uff0c\u800c\u7121\u9700\u700f\u89bd\u61c9\u7528\u7a0b\u5e8f\u7684\u4e3b\u5c4f\u5e55\u3002\u901a\u904e\u4f7f\u7528\u5411\u641c\u7d22\u5f15\u64ce\u63d0\u4f9b\u6709\u95dc\u61c9\u7528\u7a0b\u5e8f\u5167\u5bb9\u7684\u4fe1\u606f\u7684\u5143\u6578\u64da\u548c API\uff0c\u53ef\u4ee5\u5be6\u73fe\u6b64\u904e\u7a0b\u3002<\/p>\n<p>\u8981\u555f\u7528 App Indexing\uff0c\u958b\u767c\u4eba\u54e1\u53ef\u4ee5\u5728\u5176\u61c9\u7528\u7a0b\u5e8f\u7684\u6e05\u55ae\u6587\u4ef6\u4e2d\u63d0\u4f9b\u5143\u6578\u64da\uff0c\u4e26\u5c07\u7279\u5b9a Web URL \u8207\u5176\u61c9\u7528\u7a0b\u5e8f\u5167\u5bb9\u76f8\u95dc\u806f\u3002\u5143\u6578\u64da\u5305\u542b\u6709\u95dc\u61c9\u7528\u7a0b\u5e8f\u7d50\u69cb\u7684\u4fe1\u606f\uff0c\u4f8b\u5982\u7279\u5b9a\u6d3b\u52d5\u6216\u5167\u5bb9\u7684\u4f4d\u7f6e\uff0c\u4ee5\u53ca\u5167\u5bb9\u7684\u5c6c\u6027\uff0c\u4f8b\u5982\u6a19\u984c\u3001\u63cf\u8ff0\u548c\u95dc\u9375\u5b57\u3002<\/p>\n<p>\u7576\u7528\u6236\u57f7\u884c\u89f8\u767c\u61c9\u7528\u7d22\u5f15\u5167\u5bb9\u51fa\u73fe\u5728\u641c\u7d22\u7d50\u679c\u4e2d\u7684\u641c\u7d22\u6642\uff0c\u641c\u7d22\u5f15\u64ce\u4f7f\u7528 API \u8207\u61c9\u7528\u901a\u4fe1\u4e26\u6aa2\u7d22\u76f8\u95dc\u5167\u5bb9\u3002\u61c9\u7528\u7a0b\u5e8f\u7684 API \u5145\u7576\u61c9\u7528\u7a0b\u5e8f\u5167\u5bb9\u548c\u641c\u7d22\u5f15\u64ce\u7d22\u5f15\u4e4b\u9593\u7684\u6a4b\u6a11\uff0c\u70ba\u641c\u7d22\u5f15\u64ce\u5411\u7528\u6236\u986f\u793a\u6b63\u78ba\u5167\u5bb9\u63d0\u4f9b\u5fc5\u8981\u7684\u6578\u64da\u548c\u6307\u4ee4\u3002<\/p>\n<h2>\u6b64 App Indexing \u5c0d\u79fb\u52d5\u958b\u767c\u4eba\u54e1\u610f\u5473\u8457\u4ec0\u9ebc\uff1f<\/h2>\n<p>App Indexing \u5c0d\u61c9\u7528\u958b\u767c\u8005\u548c\u767c\u884c\u5546\u6709\u5f88\u591a\u597d\u8655\uff0c\u5305\u62ec\uff1a<\/p>\n<ol>\n<li><strong>\u6539\u9032\u7684\u61c9\u7528\u53ef\u898b\u6027\uff1a<\/strong> \u61c9\u7528\u7d22\u5f15\u5c0d\u79fb\u52d5\u958b\u767c\u8005\u7684\u4e3b\u8981\u597d\u8655\u662f\u589e\u52a0\u4e86\u53ef\u767c\u73fe\u6027\u3002\u901a\u904e\u4f7f\u641c\u7d22\u5f15\u64ce\u80fd\u5920\u70ba\u61c9\u7528\u7a0b\u5e8f\u5167\u5bb9\u7de8\u5236\u7d22\u5f15\uff0c\u958b\u767c\u4eba\u54e1\u53ef\u4ee5\u5c07\u5176\u61c9\u7528\u7a0b\u5e8f\u7684\u8986\u84cb\u7bc4\u570d\u64f4\u5c55\u5230\u61c9\u7528\u7a0b\u5e8f\u5546\u5e97\u4e4b\u5916\uff0c\u4e26\u63d0\u9ad8\u4ed6\u5011\u5728 Google \u641c\u7d22\u7d50\u679c\u4e2d\u7684\u53ef\u898b\u5ea6\u3002\u9019\u53ef\u80fd\u6703\u5c0e\u81f4\u4ed6\u5011\u61c9\u7528\u7a0b\u5e8f\u7684\u6709\u6a5f\u6d41\u91cf\u5927\u5e45\u589e\u52a0\uff0c\u9032\u800c\u53ef\u4ee5\u63d0\u9ad8\u53c3\u8207\u5ea6\u548c\u6536\u5165\u3002<\/li>\n<li><strong>\u66f4\u597d\u7684\u7528\u6236\u53c3\u8207\u5ea6\uff1a<\/strong> \u61c9\u7528\u7d22\u5f15\u7684\u53e6\u4e00\u500b\u512a\u52e2\u662f\u5b83\u53ef\u4ee5\u901a\u904e\u555f\u7528\u6df1\u5ea6\u93c8\u63a5\u4f86\u6539\u5584\u7528\u6236\u9ad4\u9a57\u3002\u7576\u7528\u6236\u9ede\u64ca\u8207\u6df1\u5c64\u93c8\u63a5\u5c0d\u61c9\u7684\u641c\u7d22\u7d50\u679c\u6642\uff0c\u4ed6\u5011\u6703\u76f4\u63a5\u88ab\u5e36\u5230\u61c9\u7528\u7a0b\u5e8f\u4e2d\u7684\u7279\u5b9a\u5167\u5bb9\u3002\u9019\u6d88\u9664\u4e86\u7528\u6236\u5728\u61c9\u7528\u7a0b\u5e8f\u4e2d\u5c0e\u822a\u4ee5\u67e5\u627e\u6240\u9700\u5167\u5bb9\u7684\u9700\u8981\uff0c\u5f9e\u800c\u7372\u5f97\u66f4\u52a0\u7c21\u5316\u548c\u76f4\u89c0\u7684\u9ad4\u9a57\u3002<\/li>\n<li><strong>\u589e\u52a0\u7684\u61c9\u7528\u4e0b\u8f09\u91cf\uff1a<\/strong> \u61c9\u7528\u7d22\u5f15\u53ef\u4ee5\u589e\u52a0\u61c9\u7528\u4e0b\u8f09\u91cf\uff0c\u56e0\u70ba\u5b83\u4f7f\u7528\u6236\u66f4\u5bb9\u6613\u767c\u73fe\u61c9\u7528\u4e26\u8a2a\u554f\u61c9\u7528\u5167\u7684\u76f8\u95dc\u5167\u5bb9\u3002\u9019\u53ef\u80fd\u6703\u5c0e\u81f4\u66f4\u9ad8\u7684\u61c9\u7528\u5546\u5e97\u6392\u540d\u548c\u66f4\u591a\u7684\u81ea\u7136\u4e0b\u8f09\u3002<\/li>\n<li><strong>\u589e\u52a0\u7528\u6236\u4fdd\u7559\uff1a<\/strong> \u6b64\u5916\uff0c\u61c9\u7528\u7d22\u5f15\u9084\u53ef\u4ee5\u5e36\u4f86\u66f4\u597d\u7684\u4fdd\u7559\u7387\uff0c\u56e0\u70ba\u7528\u6236\u66f4\u6709\u53ef\u80fd\u7e7c\u7e8c\u4f7f\u7528\u53ef\u4ee5\u8f15\u9b06\u8a2a\u554f\u6240\u9700\u5167\u5bb9\u7684\u61c9\u7528\u3002\u5b83\u9084\u53ef\u4ee5\u589e\u52a0\u6536\u5165\uff0c\u56e0\u70ba\u61c9\u7528\u7a0b\u5e8f\u958b\u767c\u4eba\u54e1\u53ef\u4ee5\u901a\u904e\u61c9\u7528\u7a0b\u5e8f\u5167\u5ee3\u544a\u3001\u8a02\u95b1\u6a21\u5f0f\u6216\u61c9\u7528\u7a0b\u5e8f\u5167\u8cfc\u8cb7\u7b49\u5404\u7a2e\u65b9\u6cd5\u5c07\u589e\u52a0\u7684\u6d41\u91cf\u548c\u53c3\u8207\u5ea6\u8ca8\u5e63\u5316\u3002<\/li>\n<li><strong>\u65b0\u7528\u6236\u898b\u89e3\uff1a<\/strong> \u61c9\u7528\u7d22\u5f15\u9084\u53ef\u4ee5\u5e6b\u52a9\u958b\u767c\u4eba\u54e1\u901a\u904e\u5206\u6790\u6df1\u5165\u4e86\u89e3\u7528\u6236\u884c\u70ba\u548c\u53c3\u8207\u5ea6\u3002\u901a\u904e\u5206\u6790\u7528\u6236\u641c\u7d22\u67e5\u8a62\u548c\u8207\u61c9\u7528\u7a0b\u5e8f\u7684\u4ea4\u4e92\uff0c\u958b\u767c\u4eba\u54e1\u53ef\u4ee5\u6df1\u5165\u4e86\u89e3\u7528\u6236\u884c\u70ba\uff0c\u5f9e\u800c\u70ba\u61c9\u7528\u7a0b\u5e8f\u958b\u767c\u548c\u71df\u92b7\u7b56\u7565\u63d0\u4f9b\u4fe1\u606f\u3002<\/li>\n<li><strong>\u6539\u9032\u7684 App Store \u6392\u540d\uff1a<\/strong> 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items-start gap-4 whitespace-pre-wrap\">\n<div class=\"markdown prose w-full break-words dark:prose-invert light\">\n<p>\u61c9\u7528\u7d22\u5f15\u548c\u6df1\u5ea6\u93c8\u63a5\u662f\u5169\u7a2e\u4e0d\u540c\u7684\u6280\u8853\uff0c\u7528\u65bc\u4e0d\u540c\u7684\u76ee\u7684\u3002\u61c9\u7528\u7d22\u5f15\u4f7f\u61c9\u7528\u53ef\u4ee5\u5728 Google \u641c\u7d22\u7d50\u679c\u4e2d\u88ab\u767c\u73fe\uff0c\u800c\u6df1\u5ea6\u93c8\u63a5\u5141\u8a31\u7528\u6236\u7e5e\u904e\u61c9\u7528\u7684\u4e3b\u5c4f\u5e55\u4e26\u76f4\u63a5\u5c0e\u822a\u5230\u61c9\u7528\u5167\u7684\u6240\u9700\u5167\u5bb9\uff0c\u5f9e\u800c\u589e\u5f37\u4e86\u7528\u6236\u9ad4\u9a57\u3002<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"flex justify-between\">\n<div class=\"text-gray-400 flex self-end lg:self-center justify-center mt-2 gap-3 md:gap-4 lg:gap-1 lg:absolute lg:top-0 lg:translate-x-full lg:right-0 lg:mt-0 lg:pl-2 visible\">\n<p>\u61c9\u7528\u7d22\u5f15\u7684\u4e3b\u8981\u76ee\u6a19\u662f\u63d0\u9ad8\u61c9\u7528\u5728 Google \u641c\u7d22\u7d50\u679c\u4e2d\u7684\u53ef\u898b\u6027\u548c\u53ef\u767c\u73fe\u6027\u3002\u9019\u662f\u901a\u904e\u7d22\u5f15\u61c9\u7528\u7a0b\u5e8f\u4e2d\u7684\u5167\u5bb9\u4e26\u4f7f\u5176\u53ef\u641c\u7d22\u4f86\u5be6\u73fe\u7684\uff0c\u5c31\u50cf\u7db2\u7ad9\u4e0a\u7684\u7db2\u9801\u4e00\u6a23\u3002\u76f8\u6bd4\u4e4b\u4e0b\uff0c\u6df1\u5ea6\u93c8\u63a5\u5141\u8a31\u7528\u6236\u7e5e\u904e\u61c9\u7528\u7a0b\u5e8f\u7684\u4e3b\u5c4f\u5e55\u4e26\u76f4\u63a5\u8f49\u5230\u61c9\u7528\u7a0b\u5e8f\u4e2d\u7684\u7279\u5b9a\u5167\u5bb9\u6216\u529f\u80fd\uff0c\u5f9e\u800c\u6539\u5584\u7528\u6236\u9ad4\u9a57\u3002<\/p>\n<p>\u4e4b\u6240\u4ee5\u9700\u8981\u6df1\u5ea6\u93c8\u63a5\uff0c\u662f\u56e0\u70ba\u61c9\u7528\u7a0b\u5e8f\u7684\u5de5\u4f5c\u65b9\u5f0f\u8207\u700f\u89bd\u5668\u4e0d\u540c\u3002\u8207\u6bcf\u500b\u9801\u9762\u90fd\u6709\u552f\u4e00 URL \u7684\u7db2\u9801\u4e0d\u540c\uff0c\u61c9\u7528\u7a0b\u5e8f\u9700\u8981\u7279\u5b9a\u7684\u6df1\u5c64\u93c8\u63a5\uff0c\u9019\u4e9b\u93c8\u63a5\u88ab\u914d\u7f6e\u70ba\u5c07\u7528\u6236\u76f4\u63a5\u5e36\u5230\u61c9\u7528\u7a0b\u5e8f\u5167\u7684\u7279\u5b9a\u4f4d\u7f6e\u3002\u5982\u679c\u6c92\u6709\u6df1\u5ea6\u93c8\u63a5\uff0c\u7528\u6236\u53ef\u80fd\u5fc5\u9808\u700f\u89bd\u591a\u500b\u5c4f\u5e55\u624d\u80fd\u5728\u61c9\u7528\u7a0b\u5e8f\u4e2d\u627e\u5230\u6240\u9700\u7684\u5167\u5bb9\u3002<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<h2>\u5982\u4f55\u70ba ASO \u5be6\u65bd App Indexing<\/h2>\n<p>\u70ba ASO \u5be6\u65bd\u61c9\u7528\u7d22\u5f15\u9700\u8981\u5e7e\u500b\u95dc\u9375\u6b65\u9a5f\uff1a<\/p>\n<ol>\n<li><strong>\u6df1\u5ea6\u93c8\u63a5\u5be6\u73fe\uff1a<\/strong> \u7b2c\u4e00\u6b65\u662f\u5728\u61c9\u7528\u7a0b\u5e8f\u5167\u5be6\u73fe\u6df1\u5c64\u93c8\u63a5\uff0c\u9019\u5141\u8a31\u641c\u7d22\u5f15\u64ce\u5c0d\u61c9\u7528\u7a0b\u5e8f\u5167\u7684\u5167\u5bb9\u9032\u884c\u7d22\u5f15\u3002\u6df1\u5c64\u93c8\u63a5\u662f\u6307\u5411\u61c9\u7528\u4e2d\u7279\u5b9a\u5c4f\u5e55\u6216\u5167\u5bb9\u7684\u7279\u5b9a URL\u3002\u901a\u904e\u8a2d\u7f6e\u6df1\u5c64\u93c8\u63a5\uff0c\u60a8\u5141\u8a31\u641c\u7d22\u5f15\u64ce\u70ba\u60a8\u7684\u61c9\u7528\u7a0b\u5e8f\u4e2d\u7684\u5167\u5bb9\u7de8\u5236\u7d22\u5f15\uff0c\u4f7f\u5176\u66f4\u5bb9\u6613\u88ab\u7528\u6236\u767c\u73fe\u3002\u6df1\u5c64\u93c8\u63a5\u53ef\u4ee5\u4f7f\u7528\u591a\u7a2e\u65b9\u6cd5\u5be6\u73fe\uff0c\u5305\u62ec URI \u65b9\u6848\u3001Android \u61c9\u7528\u7a0b\u5e8f\u93c8\u63a5\u548c iOS \u901a\u7528\u93c8\u63a5\u3002<\/li>\n<li><strong>\u5c07\u61c9\u7528\u7a0b\u5e8f\u63d0\u4ea4\u7d66\u641c\u7d22\u5f15\u64ce\uff1a<\/strong> \u6df1\u5ea6\u93c8\u63a5\u5be6\u65bd\u5f8c\uff0c\u61c9\u7528\u7a0b\u5e8f\u9700\u8981\u63d0\u4ea4\u7d66\u641c\u7d22\u5f15\u64ce\u9032\u884c\u7d22\u5f15\u3002\u7136\u5f8c\uff0c\u60a8\u53ef\u4ee5\u5728\u60a8\u7684\u61c9\u7528\u7a0b\u5e8f\u548c\u5305\u542b\u8a72\u61c9\u7528\u7a0b\u5e8f\u5167\u5bb9\u7684\u7db2\u7ad9\u4e4b\u9593\u5275\u5efa\u95dc\u806f\u3002\u9019\u6d89\u53ca\u5c07\u61c9\u7528\u7a0b\u5e8f\u7684\u7ad9\u9ede\u5730\u5716\u63d0\u4ea4\u7d66 Google Search Console \u548c Bing Webmaster Tools\u3002<\/li>\n<li><strong>\u512a\u5316\u61c9\u7528\u5167\u5bb9\uff1a<\/strong> \u61c9\u7528\u7d22\u5f15\u4f9d\u8cf4\u65bc\u61c9\u7528\u5167\u5bb9\u7684\u8cea\u91cf\u548c\u76f8\u95dc\u6027\u3002\u91cd\u8981\u7684\u662f\u91dd\u5c0d\u76f8\u95dc\u95dc\u9375\u5b57\u548c\u77ed\u8a9e\u512a\u5316\u61c9\u7528\u5167\u5bb9\uff0c\u4e26\u78ba\u4fdd\u5167\u5bb9\u8cea\u91cf\u9ad8\u4e14\u8207\u7528\u6236\u7684\u641c\u7d22\u610f\u5716\u76f8\u95dc\u3002<\/li>\n<li><strong>\u76e3\u63a7 App Indexing \u6027\u80fd\uff1a<\/strong> \u6700\u5f8c\uff0c\u76e3\u63a7\u61c9\u7528\u7a0b\u5e8f\u7d22\u5f15\u6027\u80fd\u4e26\u6839\u64da\u9700\u8981\u9032\u884c\u8abf\u6574\u5f88\u91cd\u8981\u3002\u9019\u6d89\u53ca\u8ddf\u8e2a\u61c9\u7528\u5546\u5e97\u6392\u540d\u3001\u81ea\u7136\u4e0b\u8f09\u548c\u7528\u6236\u53c3\u8207\u5ea6\u6307\u6a19\u3002 <span style=\"letter-spacing: 0px;\">\u5728\u60a8\u7684\u61c9\u7528\u7a0b\u5e8f\u548c\u60a8\u7684\u7db2\u7ad9\u4e4b\u9593\u5efa\u7acb\u6df1\u5c64\u93c8\u63a5\u548c\u95dc\u806f\u5f8c\uff0c\u60a8\u7684\u61c9\u7528\u7a0b\u5e8f\u5c07\u66f4\u5bb9\u6613\u88ab\u641c\u7d22\u8207\u60a8\u7684\u61c9\u7528\u7a0b\u5e8f\u76f8\u95dc\u5167\u5bb9\u7684\u7528\u6236\u767c\u73fe\u3002\u9019\u53ef\u4ee5\u63d0\u9ad8\u60a8\u61c9\u7528\u7684\u77e5\u540d\u5ea6\u3001\u4e0b\u8f09\u91cf\u548c\u7528\u6236\u53c3\u8207\u5ea6\u3002<\/span><\/li>\n<\/ol>\n<h3>\u8981\u8acb\u6c42\u60a8\u7684\u61c9\u7528\u7a0b\u5e8f\u8207\u60a8\u7684\u7db2\u7ad9\u4e4b\u9593\u7684\u95dc\u806f\uff0c\u8acb\u57f7\u884c\u4ee5\u4e0b\u6b65\u9a5f\uff1a<\/h3>\n<ol>\n<li>\u767b\u9304 <a href=\"https:\/\/play.google.com\/console\/\" rel=\"nofollow noopener\" target=\"_blank\">\u64ad\u653e\u63a7\u5236\u53f0<\/a> \u4e26\u9078\u64c7\u60a8\u8981\u70ba\u5176\u8acb\u6c42\u95dc\u806f\u7684\u61c9\u7528\u7a0b\u5e8f\u3002<\/li>\n<li>\u55ae\u64ca\u5de6\u5074\u83dc\u55ae\u4e2d\u7684\u201c\u8a2d\u7f6e\u201d\u9078\u9805\u5361\uff0c\u7136\u5f8c\u55ae\u64ca\u201c\u9ad8\u7d1a\u8a2d\u7f6e\u201d\u3002<\/li>\n<li>\u5728\u201cApp Indexing\u201d\u4e0b\uff0c\u9ede\u64ca\u201c\u6dfb\u52a0\u7db2\u7ad9\u201d\u3002<\/li>\n<li>\u8f38\u5165\u5305\u542b\u61c9\u7528\u7a0b\u5e8f\u5167\u5bb9\u7684\u7db2\u7ad9\u7684\u4e3b\u9801 URL\u3002\u5efa\u8b70\u7701\u7565\u5354\u8b70\uff08HTTP \u6216 HTTPS\uff09\uff0c\u53ea\u5beb\u57df\u540d\uff08\u4f8b\u5982\u201cYourapp.com\u201d\uff09\u3002<\/li>\n<li>\u9ede\u64ca\u201c\u767c\u9001\u9a57\u8b49\u8acb\u6c42\u201d\u3002<\/li>\n<\/ol>\n<p>\u5728\u6b64\u4e4b\u5f8c\uff0c\u7cfb\u7d71\u6703\u5411 Search Console \u4e2d\u7684\u7db2\u7ad9\u6240\u6709\u8005\u767c\u9001\u8acb\u6c42\u3002\u5982\u679c Play Console \u548c Search Console \u5e33\u6236\u76f8\u540c\uff0c\u5247\u53ef\u80fd\u6703\u7acb\u5373\u81ea\u52d5\u6279\u51c6\u95dc\u806f\u3002\u5426\u5247\uff0cSearch Console \u4e2d\u7db2\u7ad9\u7684\u6240\u6709\u8005\u5fc5\u9808\u6279\u51c6\u5efa\u7acb\u95dc\u806f\u7684\u8acb\u6c42\u3002<\/p>\n<h2>App Indexing \u6700\u4f73\u5be6\u8e10\u6280\u5de7<\/h2>\n<ol>\n<li>\u79fb\u52d5\u7db2\u7ad9\u512a\u5316\u81f3\u95dc\u91cd\u8981\uff0c\u56e0\u70ba\u641c\u7d22\u5f15\u64ce\u7121\u6cd5\u76f4\u63a5\u7d22\u5f15\u4f86\u81ea\u61c9\u7528\u7a0b\u5e8f\u7684\u5167\u5bb9\u3002<\/li>\n<li>\u70ba\u78ba\u4fdd\u641c\u7d22\u5f15\u64ce\u6b63\u78ba\u7d22\u5f15\u60a8\u7684\u5167\u5bb9\uff0c\u8acb\u5728\u5167\u5bb9\u4e2d\u4f7f\u7528\u6a19\u984c\u6a19\u7c64\u548c\u63cf\u8ff0\u6a19\u7c64\uff0c\u5c31\u50cf\u5728\u6a19\u6e96 SEO \u5be6\u8e10\u4e2d\u4e00\u6a23\u3002<\/li>\n<li>\u4f60\u7684\u61c9\u7528\u7a0b\u5e8f <a href=\"https:\/\/developer.android.com\/guide\/topics\/manifest\/manifest-intro\" rel=\"nofollow noopener\" target=\"_blank\">\u6e05\u55ae.xml<\/a> \u6587\u4ef6\u5fc5\u9808\u914d\u7f6e\u70ba\u5141\u8a31\u641c\u7d22\u5f15\u64ce\u6293\u53d6\uff0c\u4e26\u4e14\u901a\u7528\u93c8\u63a5\u5fc5\u9808\u914d\u7f6e\u70ba\u80fd\u5920\u76f4\u63a5\u5f9e\u700f\u89bd\u5668\u6253\u958b\u61c9\u7528\u7a0b\u5e8f\u3002\u6b64\u5916\uff0c\u8acb\u78ba\u4fdd\u60a8\u7684\u61c9\u7528\u7684 <a href=\"https:\/\/developer.apple.com\/documentation\/bundleresources\/entitlements\" rel=\"nofollow noopener\" target=\"_blank\">Entitlements.plist \u6587\u4ef6<\/a> 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\u6a19\u8a18\u4e2d\u93c8\u63a5\u5230\u61c9\u7528\u7684\u9019\u4e00\u90e8\u5206\u3002<\/li>\n<li>\u6216\u8005\uff0c\u60a8\u53ef\u4ee5\u901a\u904e\u7db2\u7ad9\u7684\u7ad9\u9ede\u5730\u5716\u6587\u4ef6\u5c07\u6df1\u5c64\u93c8\u63a5\u76f4\u63a5\u6dfb\u52a0\u5230\u61c9\u7528\u7a0b\u5e8f\u9801\u9762\u3002<\/li>\n<li>\u70ba\u78ba\u4fdd\u641c\u7d22\u5f15\u64ce\u53ef\u4ee5\u627e\u5230\u60a8\u95dc\u806f\u7db2\u7ad9\u4e0a\u7684\u5167\u5bb9\uff0c\u8acb\u78ba\u4fdd\u8a72\u5167\u5bb9\u53ef\u4f9b\u641c\u7d22\u5f15\u64ce\u722c\u87f2\u4f7f\u7528\u3002<\/li>\n<li>\u4f7f\u7528\u76f8\u95dc\u7684\u548c\u63cf\u8ff0\u6027\u7684\u61c9\u7528\u7a0b\u5e8f\u540d\u7a31\u548c\u63cf\u8ff0\uff0c\u5305\u62ec\u641c\u7d22\u5f15\u64ce\u7d22\u5f15\u7684\u76f8\u95dc\u95dc\u9375\u5b57\u3002<\/li>\n<li>\u4f7f\u7528\u5177\u6709\u8996\u89ba\u5438\u5f15\u529b\u4e26\u4ee3\u8868\u61c9\u7528\u7a0b\u5e8f\u7279\u6027\u548c\u529f\u80fd\u7684\u7368\u7279\u61c9\u7528\u7a0b\u5e8f\u5716\u6a19\u548c\u5c4f\u5e55\u622a\u5716\u3002<\/li>\n<li>\u70ba iOS \u548c Android \u5e73\u53f0\u5be6\u65bd\u61c9\u7528\u7a0b\u5e8f\u7d22\u5f15\u4ee5\u8986\u84cb\u66f4\u5ee3\u6cdb\u7684\u53d7\u773e\u3002<\/li>\n<li>\u4f7f\u7528\u5206\u6790\u5de5\u5177\u8ddf\u8e2a\u61c9\u7528\u5167\u7684\u7528\u6236\u884c\u70ba\u548c\u53c3\u8207\u5ea6\uff0c\u4e26\u4f7f\u7528\u6b64\u6578\u64da\u512a\u5316\u61c9\u7528\u5167\u5bb9\u4e26\u6539\u5584\u7528\u6236\u9ad4\u9a57\u3002<\/li>\n<li>\u5b9a\u671f\u4f7f\u7528\u65b0\u5167\u5bb9\u3001\u529f\u80fd\u548c\u932f\u8aa4\u4fee\u5fa9\u66f4\u65b0\u61c9\u7528\u7a0b\u5e8f\uff0c\u4ee5\u4fdd\u6301\u7528\u6236\u53c3\u8207\u5ea6\u4e26\u63d0\u9ad8\u641c\u7d22\u5f15\u64ce\u6392\u540d\u3002<\/li>\n<li>\u5728\u4e0d\u540c\u7684\u8a2d\u5099\u548c\u64cd\u4f5c\u7cfb\u7d71\u4e0a\u6e2c\u8a66\u61c9\u7528\u7a0b\u5e8f\uff0c\u4ee5\u78ba\u4fdd\u517c\u5bb9\u6027\u548c\u6700\u4f73\u6027\u80fd\u3002<\/li>\n<\/ol>\n<h3>\u6700\u7d42\u7684\u61c9\u7528\u7d22\u5f15\u601d\u60f3<\/h3>\n<div class=\"group w-full text-gray-800 dark:text-gray-100 border-b border-black\/10 dark:border-gray-900\/50 bg-gray-50 dark:bg-[#444654]\">\n<div class=\"text-base gap-4 md:gap-6 md:max-w-2xl lg:max-w-2xl xl:max-w-3xl p-4 md:py-6 flex lg:px-0 m-auto\">\n<div class=\"relative flex w-[calc(100%-50px)] flex-col gap-1 md:gap-3 lg:w-[calc(100%-115px)]\">\n<div class=\"flex flex-grow flex-col gap-3\">\n<div class=\"min-h-[20px] flex flex-col items-start gap-4 whitespace-pre-wrap\">\n<div class=\"markdown prose w-full break-words dark:prose-invert light\">\n<p>\u61c9\u7528\u7d22\u5f15\u662f\u4e00\u9805\u5f37\u5927\u7684\u6280\u8853\uff0c\u53ef\u4ee5\u63d0\u9ad8\u61c9\u7528\u5728\u61c9\u7528\u5546\u5e97\u4e2d\u7684\u77e5\u540d\u5ea6\u3001\u53ef\u767c\u73fe\u6027\u548c\u6392\u540d\u3002\u901a\u904e\u4f7f\u641c\u7d22\u5f15\u64ce\u80fd\u5920\u7d22\u5f15\u61c9\u7528\u7a0b\u5e8f\u5167\u7684\u5167\u5bb9\u4e26\u5c07\u5176\u986f\u793a\u5728\u79fb\u52d5\u8a2d\u5099\u7684\u641c\u7d22\u7d50\u679c\u4e2d\uff0c\u61c9\u7528\u7a0b\u5e8f\u7d22\u5f15\u5141\u8a31\u7528\u6236\u5f9e\u641c\u7d22\u7d50\u679c\u4e2d\u76f4\u63a5\u8a2a\u554f\u61c9\u7528\u7a0b\u5e8f\u5167\u7684\u76f8\u95dc\u5167\u5bb9\uff0c\u800c\u7121\u9700\u5148\u6253\u958b\u61c9\u7528\u7a0b\u5e8f\u3002<\/p>\n<p>\u9019\u53ef\u4ee5\u589e\u52a0\u81ea\u7136\u6d41\u91cf\u3001\u66f4\u597d\u7684\u7528\u6236\u53c3\u8207\u5ea6\u3001\u66f4\u9ad8\u7684\u61c9\u7528\u5546\u5e97\u6392\u540d\u548c\u66f4\u591a\u7684\u61c9\u7528\u4e0b\u8f09\u3002\u70ba ASO \u5be6\u65bd\u61c9\u7528\u7d22\u5f15\u9700\u8981\u5e7e\u500b\u95dc\u9375\u6b65\u9a5f\uff0c\u5305\u62ec\u6df1\u5ea6\u93c8\u63a5\u5be6\u65bd\u3001\u5c07\u61c9\u7528\u63d0\u4ea4\u7d66\u641c\u7d22\u5f15\u64ce\u3001\u512a\u5316\u61c9\u7528\u5167\u5bb9\u4ee5\u53ca\u76e3\u63a7\u61c9\u7528\u7d22\u5f15\u6027\u80fd\u3002<\/p>\n<p>\u7e3d\u7684\u4f86\u8aaa\uff0c\u61c9\u7528\u7d22\u5f15\u5c0d\u65bc\u5e0c\u671b\u6539\u9032\u5176\u61c9\u7528\u7684 ASO \u4e26\u5728\u61c9\u7528\u5546\u5e97\u4e2d\u7372\u5f97\u7af6\u722d\u512a\u52e2\u7684\u79fb\u52d5\u958b\u767c\u4eba\u54e1\u548c\u767c\u884c\u5546\u4f86\u8aaa\u53ef\u80fd\u662f\u4e00\u500b\u6709\u50f9\u503c\u7684\u5de5\u5177\u3002<\/p>\n<\/div>\n<p><!--more--><\/p>\n<h4>Next Steps:<\/h4>\n<p><em>As a solo app marketing agency, I&#8217;ve helped over 50 iOS\/Google Play apps achieve their marketing goals with my proven <a href=\"https:\/\/outrankapps.com\/zh\/faq\/what-is-aso-and-why-do-i-need-it-for-my-app\/\">App Store Optimization (ASO)<\/a> and certified Apple Search Ads (ASA) management services. I&#8217;ve earned a #1 ranking on the App Store Games &#8211; Trivia category in under 1 month for DAFUQ, a previously unranked app. Additionally, I&#8217;ve helped six top 100 apps in their categories (Oceanic+, 21Moves, Novel Effect, Dafuq, and Qmee, VPN Proxy) improve their rankings and drive more downloads.<\/em><\/p>\n<p><em>My expertise has also earned me 100% positive reviews on <a href=\"https:\/\/www.linkedin.com\/safety\/go?url=https%3A%2F%2Fwww.upwork.com%2Ffreelancers%2F~01124be4f6a0672adf%3F&amp;trk=flagship-messaging-web&amp;messageThreadUrn=urn%3Ali%3AmessagingThread%3A2-ZTRmNmQ0MDItZmRkZi00M2QwLThiYTMtN2YzZjQwY2UxYWY0XzAxMg%3D%3D&amp;lipi=urn%3Ali%3Apage%3Ad_flagship3_messaging%3B8dHpZPR7Q12CA7M7yy7Ykg%3D%3D\" rel=\"nofollow noopener\" target=\"_blank\">\u5de5\u4f5c<\/a> and <a href=\"https:\/\/www.linkedin.com\/safety\/go?url=https%3A%2F%2Fclutch.co%2Fprofile%2Foutrank-apps&amp;trk=flagship-messaging-web&amp;messageThreadUrn=urn%3Ali%3AmessagingThread%3A2-ZTRmNmQ0MDItZmRkZi00M2QwLThiYTMtN2YzZjQwY2UxYWY0XzAxMg%3D%3D&amp;lipi=urn%3Ali%3Apage%3Ad_flagship3_messaging%3B8dHpZPR7Q12CA7M7yy7Ykg%3D%3D\" rel=\"nofollow noopener\" target=\"_blank\">Clutch<\/a>, where satisfied clients have praised my professionalism, attention to detail, and ability to deliver results. If you&#8217;re looking to take your app&#8217;s visibility and downloads to the next level, I&#8217;m here to help. Schedule a complimentary <a href=\"https:\/\/www.linkedin.com\/safety\/go?url=https%3A%2F%2Fcalendly.com%2Foutrankapps%2F30min&amp;trk=flagship-messaging-web&amp;messageThreadUrn=urn%3Ali%3AmessagingThread%3A2-ZTRmNmQ0MDItZmRkZi00M2QwLThiYTMtN2YzZjQwY2UxYWY0XzAxMg%3D%3D&amp;lipi=urn%3Ali%3Apage%3Ad_flagship3_messaging%3B8dHpZPR7Q12CA7M7yy7Ykg%3D%3D\" rel=\"nofollow noopener\" target=\"_blank\">ASO consultation<\/a> today to learn more about how my services can benefit your app&#8217;s marketing success.<\/em><\/p>\n<p><iframe title=\"Outrank Apps - Mobile App Marketing\" width=\"1170\" height=\"658\" src=\"https:\/\/www.youtube.com\/embed\/2JB7aO0XJxk?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>App indexing is a technique that enables search engines to index the content within the app and display it in the search results of mobile devices. In this blog post, I will dive deep into the concept of app indexing, its benefits, and how it can be used to improve the ASO and SEO of [&hellip;]<\/p>","protected":false},"author":2,"featured_media":8706,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-9648","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"acf":[],"_links":{"self":[{"href":"https:\/\/outrankapps.com\/zh\/wp-json\/wp\/v2\/posts\/9648","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/outrankapps.com\/zh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/outrankapps.com\/zh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/outrankapps.com\/zh\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/outrankapps.com\/zh\/wp-json\/wp\/v2\/comments?post=9648"}],"version-history":[{"count":6,"href":"https:\/\/outrankapps.com\/zh\/wp-json\/wp\/v2\/posts\/9648\/revisions"}],"predecessor-version":[{"id":10020,"href":"https:\/\/outrankapps.com\/zh\/wp-json\/wp\/v2\/posts\/9648\/revisions\/10020"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/outrankapps.com\/zh\/wp-json\/wp\/v2\/media\/8706"}],"wp:attachment":[{"href":"https:\/\/outrankapps.com\/zh\/wp-json\/wp\/v2\/media?parent=9648"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/outrankapps.com\/zh\/wp-json\/wp\/v2\/categories?post=9648"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/outrankapps.com\/zh\/wp-json\/wp\/v2\/tags?post=9648"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}