{"id":9586,"date":"2023-03-23T08:57:23","date_gmt":"2023-03-23T08:57:23","guid":{"rendered":"https:\/\/outrankapps.com\/?p=9586"},"modified":"2023-03-31T12:13:53","modified_gmt":"2023-03-31T12:13:53","slug":"apple-peer-group-benchmarks-app-analytics","status":"publish","type":"post","link":"https:\/\/outrankapps.com\/ar\/apple-peer-group-benchmarks-app-analytics\/","title":{"rendered":"\u062a\u0642\u062f\u0645 Apple \u0645\u0639\u0627\u064a\u064a\u0631 \u0645\u062c\u0645\u0648\u0639\u0629 \u0627\u0644\u0646\u0638\u0631\u0627\u0621 \u0644\u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a"},"content":{"rendered":"

\u0641\u064a \u0627\u0644\u0623\u0648\u0644 \u0645\u0646 \u0645\u0627\u0631\u0633 2023 \u060c \u0623\u062c\u0631\u062a Apple \u062a\u062d\u062f\u064a\u062b\u064b\u0627 \u0645\u0647\u0645\u064b\u0627 \u0644\u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0647\u0627 \u060c \u062d\u064a\u062b \u0623\u0639\u0644\u0646\u062a \u0639\u0646 \u062a\u0642\u062f\u064a\u0645 \u0645\u0639\u0627\u064a\u064a\u0631 \u0645\u062c\u0645\u0648\u0639\u0629 \u0627\u0644\u0623\u0642\u0631\u0627\u0646<\/a>. \u064a\u0633\u0645\u062d \u0647\u0630\u0627 \u0627\u0644\u062a\u062d\u062f\u064a\u062b \u0644\u0644\u0645\u0637\u0648\u0631\u064a\u0646 \u0628\u0645\u0642\u0627\u0631\u0646\u0629 \u0623\u062f\u0627\u0621 \u062a\u0637\u0628\u064a\u0642\u0627\u062a\u0647\u0645 \u0645\u0639 \u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0627\u0644\u0645\u0645\u0627\u062b\u0644\u0629 \u0641\u064a \u0645\u062a\u062c\u0631 \u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0648\u0627\u0643\u062a\u0633\u0627\u0628 \u0627\u0644\u0645\u0632\u064a\u062f \u0645\u0646 \u0627\u0644\u0623\u0641\u0643\u0627\u0631 \u0644\u062a\u062d\u062f\u064a\u062f \u0641\u0631\u0635 \u0627\u0644\u0646\u0645\u0648.<\/p>\n

Understanding the concept of Peer Group Benchmarks and how to use the data, it provides is essential for developers looking to improve their \u062a\u062d\u0633\u064a\u0646 \u0645\u062a\u062c\u0631 \u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a<\/a> (ASO) strategy. In this article, we’ll take a closer look at what Peer Group Benchmarks are, the metrics available, and how to incorporate them into your ASO strategy.<\/p>\n

\u0645\u0627 \u0647\u064a \u0645\u0639\u0627\u064a\u064a\u0631 Apple Peer Group\u061f<\/h2>\n

\u062a\u0648\u0641\u0631 \u0645\u0639\u0627\u064a\u064a\u0631 \u0645\u062c\u0645\u0648\u0639\u0629 \u0627\u0644\u0646\u0638\u0631\u0627\u0621 \u0645\u0646 Apple \u0644\u0644\u0645\u0637\u0648\u0631\u064a\u0646 \u0645\u0642\u0627\u0631\u0646\u0627\u062a \u062f\u0642\u064a\u0642\u0629 \u0648\u0630\u0627\u062a \u0635\u0644\u0629 \u0648\u062a\u062d\u0627\u0641\u0638 \u0639\u0644\u0649 \u0627\u0644\u062e\u0635\u0648\u0635\u064a\u0629 \u0644\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0639\u0628\u0631 \u0627\u0644\u0641\u0626\u0627\u062a \u0648\u0646\u0645\u0627\u0630\u062c \u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u0648\u0623\u062d\u062c\u0627\u0645 \u0627\u0644\u062a\u0646\u0632\u064a\u0644. \u062a\u0648\u0641\u0631 \u0647\u0630\u0647 \u0627\u0644\u0645\u064a\u0632\u0629 \u0627\u0644\u062c\u062f\u064a\u062f\u0629 \u0637\u0631\u064a\u0642\u0629 \u0644\u0641\u0647\u0645 \u0643\u064a\u0641\u064a\u0629 \u0623\u062f\u0627\u0621 \u0627\u0644\u062a\u0637\u0628\u064a\u0642 \u0645\u0642\u0627\u0631\u0646\u0629 \u0628\u0623\u0642\u0631\u0627\u0646\u0647 \u060c \u0648\u0645\u0643\u0627\u0646\u0647 \u0641\u064a \u0627\u0644\u0633\u0648\u0642 \u0643\u0643\u0644.<\/p>\n

\u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u062a\u0627\u062d\u0629<\/h3>\n

\u062a\u0642\u062f\u0645 Peer Group Benchmarks \u0645\u062c\u0645\u0648\u0639\u0629 \u0645\u0646 \u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u0623\u062f\u0627\u0621 \u0644\u0645\u0633\u0627\u0639\u062f\u0629 \u0627\u0644\u0645\u0637\u0648\u0631\u064a\u0646 \u0639\u0644\u0649 \u0627\u0643\u062a\u0633\u0627\u0628 \u0631\u0624\u0649 \u062d\u0648\u0644 \u0643\u064a\u0641\u064a\u0629 \u0623\u062f\u0627\u0621 \u062a\u0637\u0628\u064a\u0642\u0627\u062a\u0647\u0645. \u0648\u062a\u0634\u0645\u0644 \u0647\u0630\u0647:<\/p>\n

    \n
  1. \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u062d\u0648\u064a\u0644 - \u0625\u062c\u0645\u0627\u0644\u064a \u0639\u062f\u062f \u0627\u0644\u062a\u0646\u0632\u064a\u0644\u0627\u062a \u0645\u0642\u0633\u0648\u0645\u064b\u0627 \u0639\u0644\u0649 \u0645\u0631\u0627\u062a \u0638\u0647\u0648\u0631 \u0627\u0644\u062c\u0647\u0627\u0632 \u0627\u0644\u0641\u0631\u064a\u062f\u0629.<\/li>\n
  2. \u0627\u0644\u0639\u0627\u0626\u062f\u0627\u062a \u0644\u0643\u0644 \u0645\u0633\u062a\u062e\u062f\u0645 \u064a\u062f\u0641\u0639 - \u0625\u062c\u0645\u0627\u0644\u064a \u0627\u0644\u0639\u0627\u0626\u062f\u0627\u062a (\u0628\u0645\u0627 \u0641\u064a \u0630\u0644\u0643 \u0639\u0645\u0644\u064a\u0627\u062a \u0627\u0644\u0634\u0631\u0627\u0621 \u062f\u0627\u062e\u0644 \u0627\u0644\u062a\u0637\u0628\u064a\u0642) \u0645\u0642\u0633\u0648\u0645\u064b\u0627 \u0639\u0644\u0649 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0627\u0644\u0630\u064a\u0646 \u064a\u062f\u0641\u0639\u0648\u0646.<\/li>\n
  3. \u0645\u0639\u062f\u0644 \u0627\u0644\u0623\u0639\u0637\u0627\u0644 - \u0645\u0639\u062f\u0644 \u062d\u062f\u0648\u062b \u0627\u0644\u0623\u0639\u0637\u0627\u0644 \u0645\u0642\u0627\u0631\u0646\u0629 \u0628\u0625\u062c\u0645\u0627\u0644\u064a \u0627\u0644\u062c\u0644\u0633\u0627\u062a.<\/li>\n
  4. \u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0628\u0627\u0644\u064a\u0648\u0645 \u0627\u0644\u0623\u0648\u0644 \u0648\u0627\u0644\u064a\u0648\u0645 \u0627\u0644\u0633\u0627\u0628\u0639 \u0648\u0627\u0644\u064a\u0648\u0645 28 - \u0627\u0644\u0646\u0633\u0628\u0629 \u0627\u0644\u0645\u0626\u0648\u064a\u0629 \u0644\u0644\u0623\u062c\u0647\u0632\u0629 \u0627\u0644\u0646\u0634\u0637\u0629 \u0627\u0644\u062a\u064a \u0641\u062a\u062d\u062a \u0627\u0644\u062a\u0637\u0628\u064a\u0642 \u0628\u0639\u062f 1 \u0623\u0648 7 \u0623\u0648 28 \u064a\u0648\u0645\u064b\u0627 \u0628\u0639\u062f \u0627\u0644\u062a\u062b\u0628\u064a\u062a.<\/li>\n<\/ol>\n

    \u0645\u0631\u0634\u062d\u0627\u062a \u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u0623\u062f\u0627\u0621<\/h3>\n
    \n
    \n
    \n
    \n
    \n

    \u064a\u0645\u0643\u0646 \u062a\u0635\u0641\u064a\u0629 \u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u0623\u062f\u0627\u0621 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0645\u062c\u0645\u0648\u0639\u0629 \u0645\u062a\u0646\u0648\u0639\u0629 \u0645\u0646 \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u060c \u0628\u0645\u0627 \u0641\u064a \u0630\u0644\u0643 \u0641\u0626\u0629 \u0627\u0644\u062a\u0637\u0628\u064a\u0642 \u0648\u0646\u0645\u0648\u0630\u062c \u0627\u0644\u0639\u0645\u0644 \u0648\u062d\u062c\u0645 \u0627\u0644\u062a\u0646\u0632\u064a\u0644. \u064a\u062a\u064a\u062d \u0630\u0644\u0643 \u0644\u0644\u0645\u0637\u0648\u0631\u064a\u0646 \u0645\u0642\u0627\u0631\u0646\u0629 \u0623\u062f\u0627\u0621 \u062a\u0637\u0628\u064a\u0642\u0627\u062a\u0647\u0645 \u0645\u0639 \u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0630\u0627\u062a \u0627\u0644\u062e\u0635\u0627\u0626\u0635 \u0627\u0644\u0645\u062a\u0634\u0627\u0628\u0647\u0629 \u0648\u062a\u062d\u062f\u064a\u062f \u0645\u062c\u0627\u0644\u0627\u062a \u0627\u0644\u062a\u062d\u0633\u064a\u0646.<\/span>\u0628\u0627\u0644\u0625\u0636\u0627\u0641\u0629 \u0625\u0644\u0649 \u0647\u0630\u0647 \u0627\u0644\u0641\u0644\u0627\u062a\u0631 \u060c \u062a\u0648\u0641\u0631 Peer Group Benchmarks \u0623\u064a\u0636\u064b\u0627 \u0645\u064a\u0632\u0629 "\u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0645\u0645\u0627\u062b\u0644\u0629" \u060c \u0648\u0627\u0644\u062a\u064a \u062a\u0642\u062a\u0631\u062d \u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0623\u062e\u0631\u0649 \u0645\u0634\u0627\u0628\u0647\u0629 \u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a\u0643 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0645\u0642\u0627\u064a\u064a\u0633 \u0623\u062f\u0627\u0626\u0647\u0627. \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0647\u0630\u0627 \u0623\u062f\u0627\u0629 \u0645\u0641\u064a\u062f\u0629 \u0644\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646 \u0648\u0642\u064a\u0627\u0633 \u0627\u0644\u0623\u062f\u0627\u0621 \u0636\u062f\u0647\u0645.<\/p>\n

    \u0643\u064a\u0641\u064a\u0629 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0645\u0639\u0627\u064a\u064a\u0631 \u0645\u062c\u0645\u0648\u0639\u0629 \u0627\u0644\u0646\u0638\u0631\u0627\u0621 \u0644\u0640 ASO<\/h3>\n

    \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0643\u0648\u0646 \u062f\u0645\u062c \u0645\u0639\u0627\u064a\u064a\u0631 \u0645\u062c\u0645\u0648\u0639\u0629 \u0627\u0644\u0646\u0638\u0631\u0627\u0621 \u0641\u064a \u0625\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 ASO \u0648\u0633\u064a\u0644\u0629 \u0642\u0648\u064a\u0629 \u0644\u0627\u0643\u062a\u0633\u0627\u0628 \u0631\u0624\u0649 \u062d\u0648\u0644 \u0643\u064a\u0641\u064a\u0629 \u0623\u062f\u0627\u0621 \u062a\u0637\u0628\u064a\u0642\u0643 \u0641\u064a \u0627\u0644\u0633\u0648\u0642 \u0648\u062a\u062d\u062f\u064a\u062f \u0641\u0631\u0635 \u0627\u0644\u0646\u0645\u0648. \u0641\u064a\u0645\u0627 \u064a\u0644\u064a \u0628\u0639\u0636 \u0627\u0644\u0646\u0635\u0627\u0626\u062d \u062d\u0648\u0644 \u0643\u064a\u0641\u064a\u0629 \u0627\u0644\u0628\u062f\u0621:<\/p>\n

      \n
    1. Identify your Peer Group:<\/strong> Use the filters available in Peer Group Benchmarks to identify apps in your category, with similar business models and download volumes. These apps are your peer group and will be the ones you compare your app’s performance against.<\/li>\n
    2. Analyze Performance Metrics:<\/strong> Look at how your app is performing against your peer group across various performance metrics. Identify areas where your app is performing well and areas where there is room for improvement. For example, if your app has a low conversion rate compared to your peers, it may be time to re-evaluate your app’s metadata and messaging.<\/li>\n
    3. Benchmark Against Competitors:<\/strong> Use the “Similar Apps” feature to identify competitors and benchmark your app’s performance against theirs. This can provide valuable insights into what your competitors are doing well and where you can improve.<\/li>\n
    4. Optimize Your ASO Strategy:<\/strong> Use the insights gained from Peer Group Benchmarks to optimize your ASO strategy. This may involve updating your app’s metadata, experimenting with new messaging or visuals, or optimizing your app’s conversion funnel.<\/li>\n<\/ol>\n

      \u0641\u0648\u0627\u0626\u062f \u0645\u0639\u0627\u064a\u064a\u0631 \u0645\u062c\u0645\u0648\u0639\u0629 \u0627\u0644\u0646\u0638\u0631\u0627\u0621<\/h3>\n

      \u062a\u0642\u062f\u0645 Peer Group Benchmarks \u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0627\u0644\u0645\u0632\u0627\u064a\u0627 \u0644\u0644\u0645\u0637\u0648\u0631\u064a\u0646 \u0627\u0644\u0630\u064a\u0646 \u064a\u062a\u0637\u0644\u0639\u0648\u0646 \u0625\u0644\u0649 \u062a\u062d\u0633\u064a\u0646 \u0623\u062f\u0627\u0621 \u062a\u0637\u0628\u064a\u0642\u0627\u062a\u0647\u0645 \u0641\u064a \u0645\u062a\u062c\u0631 \u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a. \u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u0648\u0641\u064a\u0631 \u0645\u0642\u0627\u0631\u0646\u0627\u062a \u0645\u0644\u0627\u0626\u0645\u0629 \u0648\u062f\u0642\u064a\u0642\u0629 \u0644\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0639\u0628\u0631 \u0627\u0644\u0641\u0626\u0627\u062a \u0648\u0646\u0645\u0627\u0630\u062c \u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u0648\u0623\u062d\u062c\u0627\u0645 \u0627\u0644\u062a\u0646\u0632\u064a\u0644\u0627\u062a \u060c \u064a\u0645\u0643\u0646 \u0644\u0644\u0645\u0637\u0648\u0631\u064a\u0646 \u0627\u0643\u062a\u0633\u0627\u0628 \u0631\u0624\u0649 \u062d\u0648\u0644 \u0645\u0643\u0627\u0646\u0629 \u062a\u0637\u0628\u064a\u0642\u0627\u062a\u0647\u0645 \u0641\u064a \u0627\u0644\u0633\u0648\u0642 \u0648\u0643\u064a\u0641\u064a\u0629 \u0623\u062f\u0627\u0626\u0647\u0627 \u0645\u0642\u0627\u0631\u0646\u0629 \u0628\u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0627\u0644\u0645\u0645\u0627\u062b\u0644\u0629.<\/p>\n

      \u0645\u0639 \u062a\u0648\u0641\u0631 \u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u0623\u062f\u0627\u0621 \u0645\u062b\u0644 \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u062d\u0648\u064a\u0644 \u060c \u0648\u0627\u0644\u0639\u0627\u0626\u062f\u0627\u062a \u0644\u0643\u0644 \u0645\u0633\u062a\u062e\u062f\u0645 \u064a\u062f\u0641\u0639 \u060c \u0648\u0645\u0639\u062f\u0644 \u0627\u0644\u0623\u0639\u0637\u0627\u0644 \u060c \u0648\u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u060c \u064a\u0645\u0643\u0646 \u0644\u0644\u0645\u0637\u0648\u0631\u064a\u0646 \u062a\u062d\u062f\u064a\u062f \u0645\u062c\u0627\u0644\u0627\u062a \u0627\u0644\u062a\u062d\u0633\u064a\u0646 \u0648\u0627\u062a\u062e\u0627\u0630 \u0627\u0644\u0625\u062c\u0631\u0627\u0621\u0627\u062a \u0644\u062a\u062d\u0633\u064a\u0646 \u0623\u062f\u0627\u0621 \u0627\u0644\u062a\u0637\u0628\u064a\u0642. \u0628\u0627\u0644\u0625\u0636\u0627\u0641\u0629 \u0625\u0644\u0649 \u0630\u0644\u0643 \u060c \u062a\u0648\u0641\u0631 \u0627\u0644\u0642\u062f\u0631\u0629 \u0639\u0644\u0649 \u062a\u0635\u0641\u064a\u0629 \u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u0623\u062f\u0627\u0621 \u062d\u0633\u0628 \u0641\u0626\u0629 \u0627\u0644\u062a\u0637\u0628\u064a\u0642 \u0648\u0646\u0645\u0648\u0630\u062c \u0627\u0644\u0639\u0645\u0644 \u0648\u062d\u062c\u0645 \u0627\u0644\u062a\u0646\u0632\u064a\u0644 \u0644\u0644\u0645\u0637\u0648\u0631\u064a\u0646 \u0645\u0642\u0627\u0631\u0646\u0629 \u0623\u0643\u062b\u0631 \u062f\u0642\u0629 \u0644\u0623\u062f\u0627\u0621 \u062a\u0637\u0628\u064a\u0642\u0627\u062a\u0647\u0645 \u0645\u0642\u0627\u0628\u0644 \u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0627\u0644\u0645\u0645\u0627\u062b\u0644\u0629.<\/p>\n

      \u0628\u0634\u0643\u0644 \u0639\u0627\u0645 \u060c \u062a\u0648\u0641\u0631 Peer Group Benchmarks \u0644\u0644\u0645\u0637\u0648\u0631\u064a\u0646 \u0623\u062f\u0627\u0629 \u0642\u0648\u064a\u0629 \u0644\u062a\u062d\u0633\u064a\u0646 \u0625\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 ASO \u0648\u0632\u064a\u0627\u062f\u0629 \u0638\u0647\u0648\u0631 \u062a\u0637\u0628\u064a\u0642\u0627\u062a\u0647\u0645 \u0641\u064a App Store.<\/p>\n

      \u062d\u062f\u0648\u062f \u0645\u0639\u0627\u064a\u064a\u0631 \u0645\u062c\u0645\u0648\u0639\u0629 \u0627\u0644\u0646\u0638\u0631\u0627\u0621<\/h3>\n

      \u0628\u064a\u0646\u0645\u0627 \u062a\u0642\u062f\u0645 Peer Group Benchmarks \u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0627\u0644\u0641\u0648\u0627\u0626\u062f \u0644\u0644\u0645\u0637\u0648\u0631\u064a\u0646 \u060c \u0645\u0646 \u0627\u0644\u0645\u0647\u0645 \u0645\u0644\u0627\u062d\u0638\u0629 \u0623\u0646 \u0644\u062f\u064a\u0647\u0645 \u0628\u0639\u0636 \u0627\u0644\u0642\u064a\u0648\u062f. \u0623\u0648\u0644\u0627\u064b \u060c \u0644\u0627 \u062a\u062a\u0648\u0641\u0631 \u0645\u0639\u0627\u064a\u064a\u0631 Peer Group Benchmarks \u0641\u0642\u0637 \u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a iOS \u060c \u0645\u0645\u0627 \u064a\u062d\u062f \u0645\u0646 \u0641\u0627\u0626\u062f\u062a\u0647\u0627 \u0644\u0644\u0645\u0637\u0648\u0631\u064a\u0646 \u0627\u0644\u0630\u064a\u0646 \u064a\u0639\u0645\u0644\u0648\u0646 \u0639\u0644\u0649 \u0645\u0646\u0635\u0627\u062a \u0623\u062e\u0631\u0649.<\/p>\n

      \u062b\u0627\u0646\u064a\u064b\u0627 \u060c \u062a\u0648\u0641\u0631 \u0645\u0639\u0627\u064a\u064a\u0631 Peer Group Benchmarks \u0641\u0642\u0637 \u0628\u064a\u0627\u0646\u0627\u062a \u0644\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0627\u0644\u062a\u064a \u0627\u0634\u062a\u0631\u0643\u062a \u0641\u064a \u0645\u0634\u0627\u0631\u0643\u0629 \u0628\u064a\u0627\u0646\u0627\u062a\u0647\u0627 \u0645\u0639 Apple. \u0646\u062a\u064a\u062c\u0629 \u0644\u0630\u0644\u0643 \u060c \u0642\u062f \u0644\u0627 \u064a\u062a\u0645 \u062a\u0636\u0645\u064a\u0646 \u0628\u0639\u0636 \u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0641\u064a \u0627\u0644\u0645\u0642\u0627\u0631\u0646\u0629 \u060c \u0645\u0645\u0627 \u0642\u062f \u064a\u062d\u062f \u0645\u0646 \u062f\u0642\u0629 \u0627\u0644\u0645\u0639\u0627\u064a\u064a\u0631.<\/p>\n

      \u0623\u062e\u064a\u0631\u064b\u0627 \u060c \u0644\u0627 \u062a\u0642\u062f\u0645 \u0645\u0639\u0627\u064a\u064a\u0631 Peer Group Benchmarks \u0631\u0624\u0649 \u062d\u0648\u0644 \u0633\u0628\u0628 \u0636\u0639\u0641 \u0623\u062f\u0627\u0621 \u0627\u0644\u062a\u0637\u0628\u064a\u0642 \u0641\u064a \u0645\u0646\u0627\u0637\u0642 \u0645\u0639\u064a\u0646\u0629. \u0633\u064a\u0638\u0644 \u0627\u0644\u0645\u0637\u0648\u0631\u0648\u0646 \u0628\u062d\u0627\u062c\u0629 \u0625\u0644\u0649 \u0625\u062c\u0631\u0627\u0621 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0648\u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u062e\u0627\u0635 \u0628\u0647\u0645 \u0644\u062a\u062d\u062f\u064a\u062f \u0645\u062c\u0627\u0644\u0627\u062a \u0645\u0639\u064a\u0646\u0629 \u0644\u0644\u062a\u062d\u0633\u064a\u0646.<\/p>\n

      \u0639\u0644\u0649 \u0627\u0644\u0631\u063a\u0645 \u0645\u0646 \u0647\u0630\u0647 \u0627\u0644\u0642\u064a\u0648\u062f \u060c \u062a\u0638\u0644 Peer Group Benchmarks \u0623\u062f\u0627\u0629 \u0642\u064a\u0645\u0629 \u0644\u0644\u0645\u0637\u0648\u0631\u064a\u0646 \u0627\u0644\u0630\u064a\u0646 \u064a\u062a\u0637\u0644\u0639\u0648\u0646 \u0625\u0644\u0649 \u062a\u062d\u0633\u064a\u0646 \u0623\u062f\u0627\u0621 \u062a\u0637\u0628\u064a\u0642\u0627\u062a\u0647\u0645 \u0641\u064a \u0645\u062a\u062c\u0631 \u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a.<\/p>\n

      \u0627\u0641\u0643\u0627\u0631 \u0627\u062e\u064a\u0631\u0629<\/h3>\n

      \u064a\u0639\u062f \u062a\u0642\u062f\u064a\u0645 Apple \u0644\u0645\u0639\u0627\u064a\u064a\u0631 Peer Group Benchmarks \u062a\u062d\u062f\u064a\u062b\u064b\u0627 \u0645\u0647\u0645\u064b\u0627 \u0644\u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0648\u064a\u0632\u0648\u062f \u0627\u0644\u0645\u0637\u0648\u0631\u064a\u0646 \u0628\u0623\u062f\u0627\u0629 \u062c\u062f\u064a\u062f\u0629 \u0642\u0648\u064a\u0629 \u0644\u062a\u062d\u0633\u064a\u0646 \u0625\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 ASO \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0647\u0645. \u0645\u0646 \u062e\u0644\u0627\u0644 \u0645\u0642\u0627\u0631\u0646\u0629 \u0623\u062f\u0627\u0621 \u062a\u0637\u0628\u064a\u0642\u0643 \u0628\u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0645\u0645\u0627\u062b\u0644\u0629 \u0641\u064a \u0627\u0644\u0633\u0648\u0642 \u060c \u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0631\u0624\u0649 \u0642\u064a\u0645\u0629 \u062d\u0648\u0644 \u0645\u0643\u0627\u0646\u0629 \u062a\u0637\u0628\u064a\u0642\u0643 \u0648\u062a\u062d\u062f\u064a\u062f \u0641\u0631\u0635 \u0627\u0644\u0646\u0645\u0648. \u0645\u0646 \u062e\u0644\u0627\u0644 \u062f\u0645\u062c Peer Group Benchmarks \u0641\u064a \u0625\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 ASO \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0643 \u060c \u064a\u0645\u0643\u0646\u0643 \u062a\u062d\u0633\u064a\u0646 \u0623\u062f\u0627\u0621 \u062a\u0637\u0628\u064a\u0642\u0643 \u0648\u0632\u064a\u0627\u062f\u0629 \u0638\u0647\u0648\u0631\u0647 \u0641\u064a App Store.<\/p>\n

      \u0646\u062d\u0646 \u0646\u062a\u0641\u0647\u0645 \u0623\u0646 \u0627\u0644\u062a\u0646\u0642\u0644 \u0641\u064a \u0627\u0644\u0639\u0627\u0644\u0645 \u0627\u0644\u0645\u0639\u0642\u062f \u0644\u0640 App Store Optimization \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0623\u0645\u0631\u064b\u0627 \u0645\u0631\u0628\u0643\u064b\u0627 \u060c \u0644\u0627 \u0633\u064a\u0645\u0627 \u0645\u0639 \u0627\u0644\u062a\u062d\u062f\u064a\u062b\u0627\u062a \u0627\u0644\u062c\u062f\u064a\u062f\u0629 \u0645\u062b\u0644 Peer Group Benchmarks. \u0644\u0647\u0630\u0627 \u0627\u0644\u0633\u0628\u0628 \u0641\u0625\u0646 Outrank Apps \u0647\u0646\u0627 \u0644\u0645\u0633\u0627\u0639\u062f\u062a\u0643 \u0641\u064a \u0643\u0644 \u062e\u0637\u0648\u0629 \u0639\u0644\u0649 \u0627\u0644\u0637\u0631\u064a\u0642. \u0645\u0639 \u062e\u0628\u064a\u0631 \u062a\u062d\u0633\u064a\u0646 \u0645\u062a\u062c\u0631 \u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a<\/a> (ASO) \u060c \u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646 \u062a\u0637\u0628\u064a\u0642\u0643 \u064a\u0635\u0644 \u0625\u0644\u0649 \u0623\u0642\u0635\u0649 \u0625\u0645\u0643\u0627\u0646\u0627\u062a\u0647 \u0641\u064a \u0645\u062a\u062c\u0631 \u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a.<\/p>\n

      \u0644\u0627 \u062a\u062f\u0639 \u062a\u0637\u0628\u064a\u0642\u0643 \u064a\u062a\u062e\u0644\u0641 \u0639\u0646 \u0627\u0644\u0631\u0643\u0628. \u0627\u062a\u0635\u0627\u0644 \u062a\u0641\u0648\u0642 \u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a<\/a> \u0644\u0645\u0633\u0627\u0639\u062f\u062a\u0643 \u0641\u064a \u062a\u062d\u0633\u064a\u0646 \u0623\u062f\u0627\u0621 \u062a\u0637\u0628\u064a\u0642\u0643 \u0641\u064a \u0645\u062a\u062c\u0631 \u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"

      On March 1st, 2023, Apple made a significant update to its App Analytics, announcing the introduction of Peer Group Benchmarks. This update allows developers to compare their app’s performance against similar apps in the App Store and gain more insights into identifying growth opportunities. Understanding the concept of Peer Group Benchmarks and how to use […]<\/p>","protected":false},"author":2,"featured_media":9588,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-9586","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"acf":[],"_links":{"self":[{"href":"https:\/\/outrankapps.com\/ar\/wp-json\/wp\/v2\/posts\/9586","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/outrankapps.com\/ar\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/outrankapps.com\/ar\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/outrankapps.com\/ar\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/outrankapps.com\/ar\/wp-json\/wp\/v2\/comments?post=9586"}],"version-history":[{"count":3,"href":"https:\/\/outrankapps.com\/ar\/wp-json\/wp\/v2\/posts\/9586\/revisions"}],"predecessor-version":[{"id":9663,"href":"https:\/\/outrankapps.com\/ar\/wp-json\/wp\/v2\/posts\/9586\/revisions\/9663"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/outrankapps.com\/ar\/wp-json\/wp\/v2\/media\/9588"}],"wp:attachment":[{"href":"https:\/\/outrankapps.com\/ar\/wp-json\/wp\/v2\/media?parent=9586"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/outrankapps.com\/ar\/wp-json\/wp\/v2\/categories?post=9586"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/outrankapps.com\/ar\/wp-json\/wp\/v2\/tags?post=9586"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}